5 Best Selling Items on Etsy in 2023

Learn what items sell best on Etsy so you can create your own best-selling listings!

I make a 6 figure income selling on Etsy! Read here about how Etsy has changed my life and how I now live in my dream location while being able to work at home at my own schedule. If you’re thinking of starting a business, try Etsy. There are approximately 95 million buyers on Etsy. This number keeps growing. You might already know what you are thinking of selling. And if you do, that’s great! Whatever you are passionate about will definitely work out the best for you! If you’re excited about your product, this will show in your listings, and will in turn promote customers to buy! If you haven’t decided yet and are looking for some inspiration, read on for more ideas.

Who wouldn’t want to turn their hobby into a business? That’s what I did. And that is what you can do too! I’m going to reveal some of my best-selling items as well as other best-selling products this year on Etsy so you can be inspired to make some money and change your life! Read about how Etsy has given me an income big enough to retire my husband by clicking here!

If you are just starting your Etsy store for the first time, you might want to read ‘Secrets for listing products on Etsy for optimal sales, but first you need to have an idea about what you’d like to sell. There are Etsy sellers who are super successful, some even making over 40,000 sales per month. Don’t let this number overwhelm you. You do NOT need to make anything close to this number to make a really good income. I am making thousands every month, and I love my job!

I’m going to list to top 5 Etsy categories for 2023, but first I’d like to briefly tell you how to do your own research to find products you would like to sell.

Tip #1 Research Trends

Use tools like Think With Google or Google Trends to find current buzzwords. Find out what Etsy shoppers are looking for and what’s trending. They say it’s all about SEO (which is also super important to be found) but if the product isn’t something people are looking for, you probably won’t see as many people looking for it.

Tip #2 Check Statistics

Take a look at Statista and other reliable sources for information you can’t find anywhere else. This will allow you to make informed decisions to ensure that you become a best seller on Etsy.

Tip #3 Search Etsy

Etsy itself is a powerful tool for finding out great information. You can look up a product you are interested in selling and find out how much competition that item has and which similar items are best sellers. Sometimes even though an item has a lot of competition, this only means that this item is very popular and searched for a lot! Don’t be scared of the competition. I will help you know how to raise through the ranks quickly and easily! You can also search “Trending Now” or “Popular Now” to explore top hits within the marketplace. Also, you can check Etsy’s Trend Report to see the latest market insights!

Tip #4 Use Marmalead

Marmalead is an amazing tool and one that I use daily to test keywords. This shows you valuable information about competition, number of searches, engagement, and trends! This is my favorite tool! It provides insight on what products could be successful, but it also is a great tool for creating keywords – and trust me, every keyword is important!

Finally, here are the best-selling items on Etsy this year!

Jewelry

Paper and Party Supplies

Handmade Items

Craft Supplies

Wedding Products

Jewelry

Jewelry is the top-selling item on Etsy! Over the next 3-4 years, the global jewelry market is expected to grow to $330 Billion! This is the perfect time to break into this popular niche. Browse through Etsy and you will see necklaces, earrings, rings, body jewelry, and personalized jewelry. TIP: Personalized items are often more popular than non-personalized.

Paper and Party Supplies

Everyone looks at Etsy when planning a party! From birthday parties, baby showers, or office parties, there are so many ideas to offer customers. Physical products like invitations and decorations are super popular, but also digital items sell well also. Let your imagination go wild here for a moment. Think cake toppers, stickers, party hats, centerpieces, gift bags, gift tags. The list is endless.

Craft Supplies

Not only are customers searching Etsy for craft supplies and tools, but Etsy sellers are as well. There is an ever-increasing demand for these items. Some of these items may include pressed flowers, paper flowers, gems, beads, digital sewing patterns, and any other item used for crafts. There are so many ideas that people need and want!

Handmade Items

Etsy is popular because of the unique handmade items sold on their marketplace. These are items that can’t be found anywhere else. Often, these items can be personalized, and customers will pay a premium for this. The handmade goods market has grown substantially over the last few years. By 2028 this global market is expected to reach $1,296.00 Billion! These items include home decor, stationary, clothing, toys, candles, art, etc… Etsy is a popular marketplace for personalized baby nurseries, personalized t-shirts, and many handmade products that aren’t personalized! The sky is the limit. If you have a unique idea, go for it! With a little advertising, you can become a top seller in your category!

Wedding Products

This is a big one. The wedding category is huge, but the demand is also huge! Depending on the state, US weddings have an average spend of $50,000. Shoppers search Etsy for invitations, greeting cards, wedding dresses, ornaments, napkins, candles, centerpieces as well as bachelor party or bridal shower supplies.

My Best-selling items

I have sold items in several of these categories. I started out in the handmade section selling Name blocks. I was very successful selling these personalized blocks for living rooms to baby nurseries, offices to kitchens. Many of my products were #1 in most searches thanks to Marmalead, great pictures, and good reviews. I would probably still have been making them if I wouldn’t have made a mistake which caused my store to become permanently suspended. But I found out how to sell on Etsy again (which actually propelled me even further).

Now, I am not just making side income. I am making a full income, enough that we have bought a brand-new home in our dream location and we live well! And now for my SECRETS. My current best-selling items are in the Baby Shower and Wedding categories! I love making passive income selling invitations, thank you cards, menus, and stationary all created on Canva or Corjl! These categories may seem competitive, but when you know the secrets to selling on Etsy, you can rise above. You can stand out from the crowd, and you CAN SELL your digital templates! Someone asked me if I had to start early to get my foot in the door of these popular categories to become successful. Is it too late now? Nope! I started selling these only between 1-2 years ago when the market appeared already saturated. Are there secrets to help promote you to the top? YES and I will teach you everything you need to know!!

I can show you how to promote and sell any product that you choose. Remember, select something you are excited about personally. Your job shouldn’t feel like homework. It should feel like a hobby. Make something that you love and that you enjoy. This is the first step to success! Your customers are going to love your product! And you are going to love your life!

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